act Management Consulting GmbH

Leistung. Nachhaltig. Steigern.

11. Oktober 2024

Why Use a VDR for Marketing?

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VDR for Marketing

There are many times that your company might be required to review sensitive data from third parties. These scenarios include fundraising rounds as well as mergers and acquisitions of businesses along with regulatory filings and other crucial processes where sensitive information must be shared. In some cases, you can use generic file-sharing tools like Google Drive or email. However, it is important to use a VDR in order to ensure that your data is protected and your team members are able to effectively.

VDRs are safe repositories where users who are authorized can interact with documents and data via the mobile app or web browser. These platforms are equipped with advanced software features like indexing documents, full text search, favorites, and infinite scrolling. This allows project teams as well as third party collaborators to draft proposals with ease and provides transparency by logging activity logs that record all user actions in the VDR.

While VDRs were originally designed for M&A transactions They are now employed by various industries that need to share sensitive data with external stakeholders. Investment bankers utilize VDRs as a way to share confidential information and contracts with investors and buyers in a private online setting. Private equity firms, venture capitalists firms and portfolio companies use VDRs to collaborate on complex agreements for business or regulatory filings. Biotech and pharmaceutical companies rely on VDRs for sharing intellectual property and clinical trial data.